When you use involvement devices to get more interaction with your website from your visitors, you begin to notice they stay at your site longer. This is called making your site more “sticky” because your visitors are “sticking” to your site for more time than before. One simple tip you can test at your website is adding a “free tool” which can be used directly by your visitors to help them do something related to what you know they’re interested in achieving.
The ingenious use of this strategy
One particularly ingenious use of this strategy is to relate the tool to the desired results achieved from using your products or services. This not only gets more involvement from the user at your site but also can result in that visitor recommending your site to others in your market just to use the tool!
Do you see how this works? They may decide to share this tool via email to their friends or business associates so they can quickly calculate their own returns on investment and the ball begins rolling even more with more unique visitors and referrals who may be more likely to do business at the site than someone who just came cold with no introduction or reason for visiting in advance perchance.
Another type of tools
There are other types of these tools and involvement devices which you can use to make your site more sticky and get more word of mouth referrals too, but I still maintain …CONTINUE READING >>>