Tips for New Internet Marketers: How to Compete With a Shoe-String Marketing Budget!

The main thing to think about when you’re starting an on-line business with little or no marketing capital is that you can still effectively advertise and effectively compete.

Tips for New Internet Marketers: How to Compete With a Shoe-String Marketing Budget!

You have great products and a good supply of inventory with which to start your on-line business. You have a terrific website with which to promote and sell your line of products. Customer can easily navigate through the pages and you’ve mastered expediting the order process. The competition is fierce, but you’ve found your niche and you feel confident that you can make your on-line business succeed. This is the chance for which you’ve been waiting and working – you are going to succeed as an on-line entrepreneur!

The main thing to think about when you’re starting an on-line business with little or no marketing capital is that you can still effectively advertise and effectively compete. You’ll need to do your research, acquire a bunch of knowledge about your product and the need it fulfills and, most importantly, you’ll need a lot of Internet savvy.

1. If you don’t have a lot of capital, chances are you don’t have a huge marketing and advertising budget. That’s okay because there are ways around it. If you know about your product, you should think about creating an informative marketing article and submitting it to an online article directory.

A marketing article is an on-line composition which, if well written, can compel customers to go to your website. Using keywords, strategically placed throughout the article, can lead to your article and thus your website ranking high on a SERP (Search Engine Results Page). This has great potential to increase your business.

2. If you plan on competing with the big internet companies, you’ll have to have to provide something they don’t have. Customer service is a hit-or-miss prospect with very large companies. You’ll need to provide the best customer service out there. You’ve already got a great website and you know the secure order process is designed to flow smoothly.

3. When planning your customer service strategy, you’ll need to plan for the following:

What if the customer has a question they need answered before purchasing? Is your customer service page easy to find? Are you prepared to answer quickly and in a way that will encourage the customer to buy the product, and more importantly, to come back to your site and spread the word?

4. How readily can you ship your order? How much are you planning to charge? Have you thought about the packaging you’ll use and how inexpensively it can be shipped?

5. How efficiently and graciously are you prepared to process a return if the customer decides that the product wasn’t what they needed? A customer who is pleased with the return process, will likely come back to purchase something else.

You may not have to come face-to-face with your customers in your on-line business, but, if you’re going to compete effectively, one method of the most successful e-commerce businesses … Read More

Getting Your New Web Based Business Going

Web based businesses have a lot to consider when starting up a business. Many people believe that you just pick a domain name and pop up a website and the people will come. Unfortunately, it is not quite that simple. Here are just some of the major things to consider when you are starting your own online business.

Getting Your New Web Based Business Going

A web host is paramount to success. You need to be very choosy with your web host. A few things are required from them. Ask about how much space will be available to you. You need space for images and content and this is something that you will want more of if you grow. The more pictures that you have the more space you will need. A web host can get you a domain name and help with setting up your different pages for your website. They make it really easy with those fill in the blank sort of templates. Lastly you need to find out if the host can guarantee that you will have your site up nearly 100 percent of the time. If it is down your customers cant get to you.

When you write the content for your website make sure that it is good. You must have relevant text. What you write need to go with what you sell. The products and services should be fully explained. One way your website gets ranked is by the relevant text that you have and your keywords. This is the natural way to website rank.

Choose a SEO marketing company. Just as with any traditional business, it is helpful to have a marketing expert to help get your business noticed by search engines and people who are searching for your particular items. A SEO can help expand your business and get it noticed; since they specialize in internet research they will know the best way to market your business on the World Wide Web.

Although there are many different things to think about when taking your business onto the web, there are also a lot of benefits to working this type of business. After all, a web business can be easily accessed by people around the world at all hours of the day and night, so with the right exposure there is a lot of potential to take this type of business all the way to the top.… Read More